CR3 American Exteriors Franchise Network
“The Roofing and Exterior Remodeling Industries’ Most Effective Strategy to Help Create the Success and Prosperity You and Your Company Deserve”

Want to Transform Your Exterior Remodeling Company Into a Thriving Enterprise?
The Solution: Become Part of the CR3 American Exteriors Franchise Network
When You Become Part of Our Network, You:


Not Like Any Other Exterior Remodeling Franchise

What separates us from everyone else? What makes us unique?
Any reputable franchisor can offer better pricing, purchasing power, VIP status with supply chains and access to certain software solutions.
However, what they can’t offer are our ownership groups’ years of experience and incredible success.
That’s why we are able to offer, just for you, the 3 features below, available only to the CR3 Network:

1) Our Ownership Group
There aren’t many shortcuts in life, but this is certainly one.
Having the right mentors and surrounding yourself with people who have achieved success and would like nothing more than to see you succeed is the ultimate shortcut.
Their experiences, good and bad, can serve as an invaluable tool for your ongoing long-term success.
CR3 American Exteriors was started by deeply experienced franchise strategists who teamed up with a highly successful roofing & exterior remodeling contractor and a well-known industry leading marketing firm.
The experience and success from this group is 2nd to none. Just see for yourself:

John Hewitt, Founder of two of the most successful franchises in North America, Jackson Hewitt Tax Services and Liberty Tax Services.

Mark Luterman, President of CR3 American Exteriors, a former National Business Coach, speaker, Radio Talk Show Host, and owner of several highly successful companies.

Carnie Fryfogle, CEO of CR3 American Exteriors. Prior to CR3 Carnie grew up in the family construction business, which provided him with an expertise in all areas of construction.

Steve Rafsky, Vice President of CR3 American Exteriors, is one of the leading experts in the franchising industry. Additionally, Steve has led several very successful companies as their Chief Executive Officer.

2) Our personalized and group coaching
This is more than how to be successful in the Exterior Remodeling Industry. This coaching will show you how to be a successful business owner.
We will provide you with the 5 Crucial Steps necessary to achieve long-term success.
We will help you develop your defined goals, a detailed step-by- step roadmap to achieve those goals and the right action to accomplish those goals.
And along the journey, you will have someone to help guide you and hold you accountable to keep you on the right path.
This is your tipping-point. This is what will separate you from your so-called competitors who won’t have access to this proprietary mentorship.
3) Our Education and Training
We created CR3 University, a world-class training portal and on-site training program just for you.
Every lesson, every strategy, every action step has a purpose in molding your future to a prosperous one.
In this portal, you will have access to everything you need to operate a successful company:
You will also have access to ongoing monthly educational seminars and training, and regional Mastermind Groups.
The Future of the Exterior Remodeling Industry
“Don’t Get Left Behind!”
Our industry is consolidating and merging at a very rapid pace.
Contractors larger than $10 million are being purchased by Private Equity Groups, Investment banks, large contractors and even large insurance conglomerates looking to segway into our industry.
And you probably noticed that a large lead aggregator that many in our industry use for customer leads started buying roofing companies.
Here is an example of what we receive on a weekly basis. Notice the minimum requirement of $8 million of revenue. That has increased from $5 million of revenue just a year ago.

Approximately 30 years ago the hardware industry experienced this type of consolidation.
Co-ops like Ace and True Value added small mom-and-pop hardware stores all over the country.
Those mom-and-pop stores can now compete because of their strength in their unity in numbers.
Most of those that stayed independent are now gone, left behind.
Now, you have 4 primary players in the hardware industry: Home Depot, Lowes, Ace, and True Value.
That is where our industry is heading in the next 3 to 5 years.
5% Will Act, 95% will Not
Approximately 95% of all business owners fail because they’re paralyzed by the silent business killers, FEAR and WORRY...
FEAR = False Evidence Appearing Real.
Below is an illustration of how the Cycle of Fear paralyzes you.

Fear leads most entrepreneurs to a place they feel safe called The Comfort Zone.
Most entrepreneurs live in their Comfort Zone and never leave.
And today that’s more dangerous than ever with the rapid change in our industry.
It is comfortable, predictable, and safe. It is free of failure, uncertainty, and heartache.
Yet, at the same time, it prevents one from change, growth, success, and prosperity, which is why being uncomfortable is good.
In order to experience success, prosperity, happiness, your pot of gold, you must leave your Comfort Zone and be willing to embrace change.

The Secret: a willingness to get out of your Comfort Zone and Take Massive Action...
For the 5% that act and leave the comfort zone, is a world full of abundant and unlimited opportunities in the Ring of Resiliency.

What to Do Next: Dream Big and Act Now.
Let Us Help You Achieve the Success and Prosperity You Deserve
Step 1: Select a date and time for our Preliminary Call
Step 2: Fill out the form with your contact information
In the preliminary call, we'll review the process of becoming part of the CR3 Network.
No hassles, hard-sells or pressure. It’s simply a pleasant conversation to see if both parties are the right fit to move forward with the next steps.
We all know what it’s like to be a small business owner struggling with uninspiring results, a highly competitive market, a lackluster economy and difficult team members.
We’ve lived it, persevered, and eventually achieved success.
Now it’s our turn to share these lessons, strategies, tools and techniques with you.
We look forward to speaking with you and are grateful you took the time to read this page.
Until our Next Conversation,
Mark

Mark Luterman
President
CR3 American Exteriors
888-393-9903
mluterman@cr3franchise.com